2023 TC & Co. Year End Round Up

Tom Clifford
4 min readJan 2, 2024

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Seems like the Roaring 20’s of the last century are not holding true for us here in the Millennial age. That damn Covid sure put a damper on the beginning of the decade…and it’s still with us. Plus, according to weatherman Al Roker, it was the hottest year on record where we saw the sun look like something out of a end-of-days / kiss-u’r-keister-goodbye movie — due to Wild Fires thousands of miles away. Then Artificial Intelligence (Ai) threatened to take our VO jobs away as mercilessly as the synthesizer did with the musicians union. Top all that off with a WGA-Writers Strike in the middle of the year followed by THE longest theatrical union strike in its existence with Sag/Aftra (118 days) and we’re left with an outlook for 2024 of either — Fire & Brimstone…or, it can only go /\ from here!

Keeping in step with the later, we were still able to eke out a few gems over the year amongst the rough Ai terrain that has us all in its insidious grip. Below’s highlights are a composite of the last twelve months. Feel free to browse the landscape for a sound or idea that could have merit.

On July 14, 2023, at 3:00 am officially, the nations actors’ union, SAG-AFTRA, went on strike over an ongoing labor dispute with the Alliance of Motion Picture and Television Producers. It has coincided with a Writers Guild of America strike as part of broader Hollywood labor disputes. Click union logo for Fran Drescher’s speech.

The MetaVerse Immerses into 3-D Healthcare with TC and Company & Boehringer Ingelheim. They wanted a hi-tech-ish voice to introduce their 3D virtual iMetaVerse video packed with holographic virtual environments, a cool electro-techno music track and plush animated graphics. Considering the daily diet of A.I. these days, it’s nice to be still working, even if it’s moonlighting as the iconic Peter Thomas’ younger self! Click to Play

Tinol Paints does Int’l Color Day with TC & Company. The fine folks over at Tinol Paints came-a-callin again…gratefully, the crickets were talkin’ about puttin’ the band back together. This time the creative team at Tinol wanted the performance to be inviting, motivating and catchy. You know, a break-thru-the-clutter sound to introduce the world to the International ‘Color Day’ Competition with the theme of “Tinol Colors Speak in a Thousand Ways”.
They were putting a lot of effort to get as much splash as they could muster, mister. It was a fun gig and we just went with the flow. Click to Play

Ai that voice-over ~ with Tom CliffordVO.
We were presented with a second unveiling so-to-speak of a voice-over we did this past year. Apparently, it was bandied about that if the sample rate on the VO was adjusted downward to a “Transformer” classification sound-a-like, it would enhance the engagement level and have a cool disembodied feel that’s so sought after these days. Check it out.

The Mortuary Haunted Mansion welcomes this season’s theme Blood Wedding … and you’re The Mortuary’s guest of honor! Here come the brides…looking for their grooms. Actually, this is a pretty cool concept and a perfect alternative progression to the ‘what to do on date-night’.

For the first time ever the SAG awards were being aired solely online this year. We were looking forward to something different and planned to be at a hotel out east on Long Island when we watched it. The awards are being carried by Youtube & Netflix. We weren’t sure if signal issues were going to be something to consider for a seamless viewing of what turned out to be a glitch-less and transformative evening.

And from all of us to all of you and yours…Merry Christmas & Happy New Year. And with Santa bringing us a full moon this Christmas, here’s hoping Y’all have a Howling Good Time… from the Wolfman — Baby!

by:+Tom Clifford, VoiceOver & Creative Services

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